Integrating Google Analytics with Google AdSense

Official Google Blog: The circle of analytics:

We’ve integrated it with AdWords, it’s easier to use – and it’s free. We hope that Google Analytics will help improve the overall web – one site at a time.

I hope a future release includes tools to integrate Google Analytics with Google AdSense. It should be possible to associate actual and possible AdSense channel revenues with Google Analytics directory and page tracking.

Given the present feature/function in Google Analytics, one could do this in a crude way by assigning a fractional $ value based on historical eCPMs to each page. For example, my index page on this blog gets some hefty % of the traffic to the blog and pulls about a $2.30 CPM last I checked. I could give each hit on the index page a valule of $0.023 so a thousand clicks would be “worth” about $2.30.

Stats whizzes: Make sense? Am I missing anything?

Related posts:

Tags: , ,

You must be logged in to post a comment.