Boing Boing: Lifespan of best-sellers falls 6/7ths in 40 years
Print-on-demand publisher Lulu.com has done a study on the lifespan of best-sellers and concluded that the number of weeks a book stays on the bestseller list has fallen to one-seventh of the average 40 years ago. This means that more books are becoming best-sellers, but that best-sellerdom means less in terms of revenue expectations. It’s a pretty long-tail-ish conclusion: success is a lot more niche and small-s than it was back in the heyday of blockbusters.
But wait a minute. Does that sound right? This analysis is based solely on weeks on the best seller list, not unit sales. Color me skeptical.
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