Holy M–, M– of G–! The first galley is being overnighted! (Thomas P.M. Barnett :: Weblog)
Holy M–, M– of G–! The first galley is being overnighted!

Exciting to think I’ll be reading the book in a few short hours!

Hot Air » Blog Archive » A sign of ego clashes to come?
Doug Ross at Director Blue points out a curiosity from yesterday’s joint appearance by Barack Obama and Joe Biden in Springfield, Illinois yesterday, and not just the fumbled announcement or Biden calling his running mate “Barack America”. Take a look at the signs passed out to the crowd (for free?) at the rally. Do you see a difference between the way the names are presented in this design?

Note how the “Biden” fades into the blue of the sign. This becomes more pronounced in the video of the event, and Doug has screencaps to demonstrate this. Now let’s take a look at how previous campaigns have juxtaposed the names of the running mates with those of the presidential contenders:

Official Google Blog: Follow what Obama, McCain and leading political commentators are reading
At google.com/powerreaders now you can track the news sites and blogs Barack Obama and John McCain read (from Drudge to The Daily Show) and follow articles catching the eyes of leading political journalists

Op-Ed Columnist - May We Mock, Barack? - Op-Ed - NYTimes.com

The Wall Street Journal reported that the planners for Obama’s convention have hired the first-ever Director of Greening, the environmental activist Andrea Robinson. She in turn hired an Official Carbon Adviser to “measure the greenhouse-gas emissions of every placard, every plane trip, every appetizer prepared and every coffee cup tossed.”

The “lean ‘n’ green” catering guidelines, The Journal said, bar fried food and instruct that, “on the theory that nutritious food is more vibrant, each meal should include ‘at least three of the following colors: red, green, yellow, blue/purple, and white.’ (Garnishes don’t count.) At least 70% of the ingredients should be organic or grown locally, to minimize emissions from fuel during transportation.”

But if you look at the political fights he’s picked throughout his political career, the main theme is not any ideology. It’s that he hates stupidity. “I don’t oppose all wars. What I am opposed to is a dumb war,” he said in 2002 in his big speech against the invasion of Iraq. He did not, you will notice, say he was against unilateral military action or pre-emptive attacks or nation-building. He was antidumb.

Very shrewd of Gail Collins. This is one nuance I didn’t pick up in my Obama book. I think she’s absolutely right.

But if you look at the political fights he’s picked throughout his political career, the main theme is not any ideology. It’s that he hates stupidity. “I don’t oppose all wars. What I am opposed to is a dumb war,” he said in 2002 in his big speech against the invasion of Iraq. He did not, you will notice, say he was against unilateral military action or pre-emptive attacks or nation-building. He was antidumb.

Very shrewd of Gail Collins. This is one nuance I didn’t pick up in my Obama book. I think she’s absolutely right.

On Wednesday morning, in an interview on NBC’s “Today” show, Matt Lauer asked Mr. Obama whether he had made the right call in granting interviews with the girls. Mr. Obama said: “I think we got carried away in the moment. We were having a birthday party and everybody’s laughing and I didn’t catch it quickly enough … We wouldn’t do it again, and we won’t be doing it again.”

It’s absolutely ridiculous that he should feel the need to apologize for something so innocuous.

Suggestion for Obama:

The next time Hillary uses the recycled red phone ad, counter with one of your own. When the phone rings in the middle of the night, have a woman’s voice, with a flat Midwestern accent, answer it and say, “Hold on” into the receiver. Then she should shout, “Bill! It’s for you!”

Dick Morris is a chumbucket, but a smart one.

Hillary Clinton may be poised for a big night tonight, with wins in Ohio, Texas and Rhode Island. Clinton aides say this will be the beginning of her comeback against Barack Obama. There’s only one problem with this analysis: they can’t count.

I’m no good at math either, but with the help of Slate’s Delegate Calculator I’ve scoped out the rest of the primaries, and even if you assume huge Hillary wins from here on out, the numbers don’t look good for Clinton. In order to show how deep a hole she’s in, I’ve given her the benefit of the doubt every week for the rest of the primaries.

I love definitive articles like this one. Tip of the hat to Jonathan Alter.

This new format for “nimble” books is color interior, 32 to 120 pages long, 8 x 10. For examples, visit the Nimble Books store. (I should add that we are entirely willing to entertain proposals for “traditional” format books.)

The price to the customer varies with page length, but we use a pricing algorithm that results in author compensation of about $3 per book. (Here is our standard contract).  Of course, sales vary from book to book, so  royalties do too.

The manuscript should be 7,000 to 40,000 words long minus approximately 400 words for each image. Excluding the front and back matter, that works out to 23 to 111 pages for the body of the manuscript (including images, which are typically presented in full-page format). The sad truth is that many (if not) most full-length books today are padded. Sometimes it can be more artistically effective to work within constraints.

Images must be 72dpi resolution or greater; color, if at all possible; and provided with either explicit permission to use from the owner or with a strong “no copyright” rationale.

To be clear, the availability of color images is not a requirement; it’s a nice-to-have. This format does work with straight text or with B&W illustrations, but color helps differentiate the book and add value for the customer.

The “content package” that seems to motivate purchase best is a substantial number of beautiful images plus pointed, insightful commentary on a topic that is attractive to enthusiasts.

These are some of our series and titles (current and planned):

• COOL AIRCRAFT — the X-47
• COOL MAPS — Afghanistan, Baghdad, Cuba, France, France’s Overseas Territories, Indonesia, Iran, Iraq …
• COOL SCIENCE — Our Colorful Moon, Our Splendid Sun
• COOL SHIPS — CVN-68 Nimitz, CVN-69 Dwight D. Eisenhower, CVN-70 Carl Vinson, CVN-76 Ronald Reagan, CVN-77 George H.W. Bush, CVN-78 Gerald R. Ford, DDG-81 Winston S. Churchill, SSN-23 Jimmy Carter
• CURRENT AFFAIRS – Sovereign Wealth Funds, Should Barack Obama Be President?
• MILITARY HISTORY — Borodino: Why It Matters Today; BB-67 MONTANA, U.S. Navy Battleship: Why She Matters Today
• POPULAR CULTURE– The Solomon Key and Beyond, Reread THE DEATHLY HALLOWS Today, The New Harry Potter Quiz Book
• TECH FUN — Cool Web Graphics

Ideas for other topics are quite welcome.

The important thing to understand about the financial side is that this is micropublishing. I will be quite happy with a book that sells 10 copies a month. This is not a way to get rich; I would suggest that you think about it more like adding a revenue stream to your blog. By that measure this approach stacks up pretty well. Each book purchased (anywhere in the world) is like a $3 ad click. There are no fees to the author, ever, and we bear all costs of publication.

Incidentally, I have no objection if you wish to compose your book as a series of blog entries, then turn a manuscript over to me for “nimble” publication. Our standard contract gives Nimble exclusive rights to publication in book form, but all other rights are reserved to the author.

This format should work for you if:

• You have pointed, interesting text in hand that you want to “repurpose” or try out in print, or
• You have beautiful color photos or art in hand, or
• You pick a topic that is easily illustrated with high-quality public domain images (e.g. space, navy ships, history before 1922)

and …

• You have a blog or some sort of platform that gives you the ability to drive traffic or…
• You pick a topic that is keyword-friendly or …
• You pick a topic that is beloved by enthusiasts.

Our Nimble Books Marketing Playbook provides advice on how to maximize your online sales.

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